Discipline
TechnologyServices
Product StrategyUX DesignUI DesignFront-end Development
Sector
Software / SaaSYear
2026A SaaS analytics platform concept study exploring how complex data can be made legible, actionable and fast. Designed from the dashboard outward.
The challenge
This ikoas concept study explores how software / saas businesses can use technology to create more effective digital experiences — and what it takes to get there.
Strategic direction
The strategic foundation for this concept study was built around a single question: what does this audience actually need, and how does the digital experience deliver it with precision?
Creative direction
Visual decisions were made to serve the strategy — not to decorate it. Every typographic choice, color decision and layout system was designed to communicate something specific.
What was delivered
Product Strategy01
UX Design02
UI Design03
Front-end Development04